research design per research guide guidelines provided L a w
write 8-10 pages for the research
I. You will turn in a research design per research guide guidelines provided in the
literature and course discussion in Step One (discussion and links in Week Two BB
tab). That said, some general characteristics of a research design are provided below.
II. Each research design will be specific to your particular research topic, lit
review, data, methods, etc.
III. Individual research designs will be discussed in class Tuesday 10/27.
IV. Individual research designs are due here as a .docx, .doc, or .pdf
on Tuesday 11/3 by 11:59 pm.
The essential elements of the research design are:
1. Accurate purpose statement (research question; who? what? why?
how? when? significance; type of design)
2. Secondary source literature review (identify literature on topic,
summarize findings, apply to research question)
3. Techniques to be implemented for collecting and analyzing research
4. Explain the method applied for analyzing collected data
5. Anticipated results
6. Timeline (break down what you need to do and by when; set your
7. Measurement of analysis (what final product will look like)
Proper research design sets your study up for success. Successful research
studies provide insights that are accurate and unbiased.
You can further break down the types of research design into five categories:
1. Descriptive research design: In a descriptive design, a researcher is solely
interested in describing the situation or case under their research study. It is a
theory-based design method which is created by gathering, analyzing, and
presenting collected data. This allows a researcher to provide insights into the
why and how of research. Descriptive design helps others better understand the
need for the research. If the problem statement is not clear, you can conduct
2. Experimental research design: Experimental research design establishes a
relationship between the cause and effect of a situation. It is a causal design
where one observes the impact caused by the independent variable on the
dependent variable. For example, one monitors the influence of an independent
variable such as a price on a dependent variable such as customer satisfaction or
brand loyalty. It is a highly practical research design method as it contributes to
solving a problem at hand. The independent variables are manipulated to
monitor the change it has on the dependent variable. It is often used in social
sciences to observe human behavior by analyzing two groups. Researchers can
have participants change their actions and study how the people around them
react to gain a better understanding of social psychology.
3. Correlational research design: Correlational research is a non-experimental
research design technique that helps researchers establish a relationship
between two closely connected variables. This type of research requires two
different groups. There is no assumption while evaluating a relationship between
two different variables, and statistical analysis techniques calculate the
relationship between them.
A correlation coefficient determines the correlation between two variables,
whose value ranges between -1 and +1. If the correlation coefficient is towards
+1, it indicates a positive relationship between the variables and -1 means a
negative relationship between the two variables.
4. Diagnostic research design: In diagnostic design, the researcher is looking to
evaluate the underlying cause of a specific topic or phenomenon. This method
helps one learn more about the factors that create troublesome situations.
This design has three parts of the research:
· Inception of the issue
· Diagnosis of the issue
· Solution for the issue
5. Explanatory research design: Explanatory design uses a researcher’s ideas
and thoughts on a subject to further explore their theories. The research explains
unexplored aspects of a subject and details about what, how, and why of research