five competitive forces model ). W r i t i n g
1) E-Business Proposal
Your proposal should include a cover page showing the name of the business,
course title and semester, your name, and your E-commerce website address.
You will be penalized if your proposal does not include a cover page. Submit
your proposals in the “E-Business Project” forum on the Blackboard discussion
board. The success of your project is largely driven by the quality of the
proposal. Indeed, the proposal and other project deliverables must be well
organized, logical, accurate, and specific.
– Company name (e.g., Amazon, Inc., Alibaba, etc.)
– Company Internet address (you may use a free web hosting service such
– Industry analysis (use value chains and SWOT analysis to identify
electronic commerce opportunities, as well as the Five Competitive
Forces Model). The industry analysis should be accurate and thorough and consider the existing competitors.
– Company’s mission
– Business description
1. What you will be selling? Products, Services, or Both?
2. The category – is it B2B, B2C, or other?
3. Where you will be located and why? Will you locate the business
on a major Internet backbone? Why or why not?
4. Description of the market and the major source(s) of revenue. It is
assumed the business is “for-profit”.
5. How will you attain distribution?
6. Proposed marketing strategy and how to ensure the sustainability
of your company?
7. What will be your competitive advantage? – cost leadership,
differentiation, focus, or something else
– E-Commerce Business process diagram
2) E-Business Plan
A business plan is used to check the feasibility of a startup business, to seek
funding for a business, and to guide the business operations after startup. It
should include some or all of the following components: a cover sheet and title
page, a table of contents, an executive summary, a business description,
information on products or services, and a marketplace analysis with
information about the industry, potential customers, and competitors. A
business plan should also include a marketing plan, an operational plan, a
financial plan, an issues statement, and a formalized exit strategy.
The appendices to a business plan include items such as resumes, pictures of
products, descriptions of services, legal documents, and other supporting
documentation that provides additional detailed information for the plan. The
business description should include a notation about the legal form of
organization of the e-business. The most common legal forms of organization
are a sole proprietorship, a partnership, and a corporation. A limited liability
company combines features of partnerships and corporations. A business plan
should also note any key business partnerships and alliances with suppliers or
distributors and so forth that the e-business has developed. Some sample
business plans are available on Blackboard. Additional sample plans are
available at: (http:// 3) E-Business Project Presentation (powerPoint)
An oral presentation of the project, including a demonstration of the Website.
IMPORTANT NOTE: I ALREADY DID THE FIRST SECTION OF THE PROJECT WHICH IS E-Business Proposal. JUST I WANT TO ADJUST IT TO THE REQUIREMENTS while section 2-3, starting from scratch.
I will attach the E-Business proposal and E-Commerce Business Project.