5 product cost recipe cost shown using whole sale prices selling price H e a l t h M e d i c a l

SCORING CRITERIA for PROPOSAL SECTIONS

Value

Earned

Comments

Product Description and Use

Product is described in terms of product category and applications (uses)

10

Product Formulation and Ingredients

The ingredients/methods that are used are explained in terms of the effect/goal established.

Variations are discussed and made one at a time (one change per trial os differences are easily seen)

Food Science Literature is cited to discuss the relationship between the ingredient/method and desired outcome.

20

Market Potential

Need for product is justified/market gap is clear

Competitive framework/product differentiation is clear If comparing product to existing product on market, include comparative product information in appendices

Include virtual supermarket safari in appendices

10

Sensory/Consumer Survey

Test questionnaires are well-designed *included as an appendix

This is a virtual survey, 3 – 4 questions, asking consumers about the attributes of your product

Test Methods are described and appropriate

*should include demographic info

*describe product, ingredients and give its market niche

*3 – 4 questions regarding if they would buy it, suggestions for product

*can be tied to regulatory stipulations

*refer to sensory assignment for more help

Test questions are rational and why each question was chosen is included.

20

Shelf Life Estimated

Best guess of shelf life is made by comparing to labeled shelf life of similar products and/or peer reviewed data on similar products

10

Regulatory Stipulations

Marketing/health claim costs are discussed

USDA/FDA/AHA standards are discussed, stated and met (5) *standards are included in appendicesand references cited

10

Package suggestions

Basis for packaging suggestions is rational and based on product use, comparative products, shelf stability, marketing, research, etc.

Packaging cost is included in Product Cost (below)

5

Product Cost

Recipe cost shown using whole sale prices

Selling price is included and justified

Suppliers are correctly referenced

10

Nutrition label

use

15

Written Presentation

Cover sheet

References are correctly and consistently cited throughout report and in a works cited page and JFS format is used

Graphs, charts, tables are on ONE page and formatting is appropriate

All appendices are included, noted in paper (as to where to find them) and well organized

Edited for grammar, style, punctuation

Late and/or missing items will be marked down

Written in scientific language

10